This 1 December 2014 email chain continues the earlier BuzzFeed discussion about finding examples of fake or dubious viral stories for what was already being shaped as a CEN “viral bullshit factory” article. The document is significant because Alan White says he has “never heard of Craig Silverman”, showing that Silverman had not yet become the recognised verification authority around whom the later CEN investigation would be organised. The chain then shows White and Rossalyn Warren discussing practical ways to track down examples, including searching for suspicious viral stories, identifying possible CEN links and working out how to populate the article with material that could support the emerging narrative. It should be read alongside the previous BuzzFeed_012708 thread, because together they show the investigation at its earliest pattern-building stage: BuzzFeed was not starting with a completed body of proven false CEN stories, but looking for examples that could be used to build the case, before Silverman was brought in as the external verification figure.